Nirmalya Kumar Private Label Strategy: How To Meet The Store Brand Challenge

Binding : Gebundene Ausgabe, Edition : 1, Label : Harvard Business Review Press, Publisher : Harvard Business Review Press, NumberOfItems : 1, medium : Gebundene Ausgabe, numberOfPages : 288, publicationDate : 2007-01-01, authors : Nirmalya Kumar, Steenkamp, Jan-Benedict E.M., languages : english, ISBN : 1422101673 ...